Starbucks is marking its 50th anniversary. If you think that number must be off by a couple of decades, you’re not alone. The chain only made its way into most of our lives in the 1990s. Its success was a slow brew, requiring several recipe changes.
The original Starbucks wasn’t a café. It sold gourmet beans and equipment so customers could make their own coffee. In 1981, a sales rep for one of its suppliers visited to see why four small stores in Seattle were selling more of a simple drip setup than all of Macy’s.
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October 12, 2021 at 07:30PM
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Starbucks Is 50 and Emboldening Its Rivals More Than Ever - Bloomberg
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