On Aug. 27, after a two-year hiatus because of the COVID pandemic, donors made up for lost time by raising a record $162,000 at Pure Mendocino, the annual fundraising event for the Cancer Resource Centers of Mendocino County (CRCMC).
CRCMC is dedicated to assuring that no one in Mendocino County faces cancer alone. The nonprofit organization provides cancer support services to patients and their families free of charge, including assistance with deciding which treatment is right for them, help for English speakers and Spanish speakers in navigating our complicated medical system, access to a lending library full of excellent resources, support groups, and more.
CRCMC patient navigators help clients facing cancer prepare for medical appointments and if desired, will attend appointments to record information so clients can review it later. Every year, CRCMC supports more than 500 people facing cancer, often in partnership with local healthcare providers such as Adventist Health, as well as tertiary care centers such as UCSF.
At Pure Mendocino, guests celebrate health and a sense of community with a farm-to-table dinner prepared by Chef Olan Cox at Paul Dolan’s biodynamic Dark Horse Ranch on Old River Road. This year, as in years past, while guests shared a family-style meal of locally grown, organic food and wine, California senator (and avid CRCMC supporter) Mike McGuire passionately encouraged everyone to donate as much as they possibly could to support CRCMC’s mission.
“If you’re not donating, you’re clapping,” he said as he ran around the dinner tables calling out donor paddle numbers. To the surprise and delight of many guests, Dolan kicked off the evening with a $20,000 donation. The whole place erupted in applause every time another guest raised their paddle to donate, whether the amount was big or small.
Given that Pure Mendocino proceeds account for 25 percent of the organization’s operating funds, CRCMC employees and their community partners were thrilled and grateful that CRCMC’s work will continue to be funded in a way that allows them to serve so many people.
CRCMC Executive Director Karen Oslund said, “I am incredibly grateful to all who attended, volunteered, and worked in so many ways to make this event possible. The funds we raise at Pure Mendocino literally keep the doors open and the lights on. Any grant funding we receive can only be used for specific purposes, but the funds we raise at Pure Mendocino can be used for essential operations, like making sure we have staff available to answer the phone when someone newly diagnosed with cancer gives us a call.”
This year’s event marked the end of an era in a couple of ways. Since 2005, the Dolan family has donated the venue for Pure Mendocino, a peaceful redwood grove on their beautiful ranch. Next year, the event will be held at another wonderful venue, Campovida in Hopland donated by Anna Beuselinck and Gary Breen.
The other big announcement was that Oslund will be retiring soon. She said, “It has been an honor to serve as executive director for the past six years. Every single day on this job, I am amazed this level of service exists in our rural county for anyone facing cancer, absolutely free of charge. I am ready for a quieter time in my life to pursue some creative projects and spend more time with friends and family. I know that the board will choose a wonderful successor who will carry on this work in the spirit of CRC’s rich history and deep community roots.”
CRCMC is accepting applications for its next executive director through Sept. 15. For details, visit crcmendocino.org/employment-opportunities.
CRCMC would like to recognize and thank its major sponsors and donors: Paul Dolan/Dark Horse Farming Co., Heath and Robin Dolan, Adventist Health, Dr. Don and Lynda Coursey, Dr. Jim Flaherty, Frey Vineyards, Glen Green/GlenMark Storage, LACO Associates, Mary Anne Landis and Howie Hawkes, MCHC Health Centers, North Coast Resource Management, Solid Waste of Willits, the Westport Hotel, Campovida, Emerald Sun, Fetzer Vineyards, and Savings Bank of Mendocino County.
If you missed the event, you can still donate by visiting crcmendocino.org or calling (707) 937-3833.
Learn more about the Cancer Resource Centers of Mendocino County at crcmendocino.org.
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Pure Mendocino donors make up for lost time, pledging a record $162,000 - Ukiah Daily Journal
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