The lights will be going back on at the former Danny Vegh Home Entertainment store in Mayfield Heights after the Boston-based Pure Hockey retail chain leased it for the company's first Ohio store.
Pure Hockey, as the name suggests, is devoted to a wide range of hockey equipment and paraphernalia, from skates and sticks to uniforms.
The company has leased about 7,000 square feet at the former Danny Vegh store, 6505 Mayfield Road, according to a notice on the Construction Journal online building data site.
Pure Hockey also has received a permit to redo the space, according to the Mayfield Heights building department.
The company operates more than 60 stores and two e-commerce websites. It was launched in 2002 when principals David Nectow and Sal Tiano acquired three sporting goods stores. Pure Hockey has three stores in Pittsburgh as well as stores in Novi and Troy, Michigan, near Detroit.
When Pure Hockey opens, the Mayfield Heights building will be far different than when Danny Vegh shut down in 2018.
Michael Occhionero, a senior vice president at Hanna Commercial, said the building is now owned by an affiliate of My SALON Suite, which leases individual workstations to hair stylists. The company replaced a mezzanine in the Danny Vegh building with a second floor containing salon suites.
However, Occhionero declined to comment on the status of Pure Hockey as a potential occupant of the building.
Nectow, Pure Hockey's chief operating officer, did not return three calls from Crain's Cleveland Business by 4:40 p.m. Thursday, May 25. Pure Hockey also did not return three emails to its company website or the email address for its marketing unit by the same time.
The Cleveland-Akron market is served by multiple small hockey shops, including some in Northeast Ohio municipal ice rinks, as well as sporting goods chains such as Dick's Sporting Goods.
Another hockey equipment retailer serving the Cleveland-Akron market is Perani's Hockey World of Flint, Michigan. Perani's Hockey World has a store in North Olmsted as well as in Columbus and Cincinnati among its total of 17 locations.
Robert Perani, vice president of Perani's Hockey World, said in a phone interview that the company's North Olmsted store was the family-owned firm's second or third location when it opened in 1992.
"It's been like a second home to us," Perani said. "We have employees who bought their hockey equipment there as kids. We have parents who bring their kids to the same store where they got their first skates at as kids."
The company, he said, has frequently discussed adding an east suburban location in the Cleveland area. But it has chosen not to add a second store across town because it did not want to operate two stores within such a short drive time, as well as the logistics of finding employees who play or played hockey.
"Hockey families are used to driving," Perani added. "I will say our Columbus and Cincinnati stores are there because of the success of our Cleveland store. Rather than add another store there, we've chosen to expand our North Olmsted store."
The company in August plans to expand to 8,000 square feet from its current 6,000 square feet, Perani said. The shop has been in Lauren Hill Plaza since the company opened here.
The hockey market is growing, Perani said, but at a slow rate. He takes the long view of a multistore competitor entering the Northeast Ohio market.
"We don't have concerns," Perani said. "We hope they don't steal business but help grow hockey."
Perani's Hockey World was launched in 1978 by his late father, Bob Perani, who opened his first store in Flint after a semipro and pro hockey career.
"pure" - Google News
May 26, 2023 at 04:45PM
https://ift.tt/M3JdoTi
Pure Hockey store in Mayfield Heights to mark Ohio entry - Crain's Cleveland Business
"pure" - Google News
https://ift.tt/9UF4NbV
https://ift.tt/bWNGw2o
Bagikan Berita Ini
0 Response to "Pure Hockey store in Mayfield Heights to mark Ohio entry - Crain's Cleveland Business"
Post a Comment